Marisu Fernández is an entrepreneur and business and marketing leader with 15+ years of experience in advertising, brand management, and commercial strategy across highly competitive markets.
An economist from the University of Zulia (Venezuela), she also holds studies and certifications from leading U.S. institutions such as Georgia Tech and Harvard. She has worked across industries including hospitality, food and beverages, nutraceuticals, real estate, beauty, fashion, law, and CPG, collaborating with both major corporations and small to mid-sized businesses.
Her specialization in multicultural markets has led her to develop highly effective campaigns that connect with diverse audiences across Latin America, the Caribbean, the United States, Europe, India, and Africa. This international experience has allowed her to understand and apply cultural differences in communication, strengthening the effectiveness of each strategy and delivering measurable results.
As a visionary leader, she has designed and executed strategic plans ranging from product and brand development to corporate branding and international campaign launches. In recent years, she has focused on building sustainable, high-impact brands that support the U.S. economy and foster the growth of entrepreneurs at every level.
She is an active member of the Women Economic Forum (WEF) Houston, a speaker, and a writer. She has participated in the World Congress of Women Leaders at Harvard University in 2023 and 2025 and is a co-author of the book “Mujeres Creando, Impulsando y Reinventando el Mundo de los Negocios: Volumen #03”. In addition, she has been recognized for her leadership and commitment to excellence by the Miami-Dade County Mayor’s Office in Florida.
Convinced that no idea is unattainable when backed by strategy, perseverance, mentorship, and the right guidance, Marisu Fernández continues to drive innovation, entrepreneurship, and progress in the business world.
Barbara Vera is an Art Director with over 10 years of experience working with global agencies, design studios, and blockchain projects. She creates 360º campaigns that combine ideas, storytelling, and strong execution, with proven results across American, Latin, and European markets. She always brings an international perspective and delivers creative solutions for every brand.

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